OPI's George Schaeffer on FOX: Nail Polish Continues to Shine

By Anne Moratto | 12/06/2012 4:03:00 PM

 

George Schaeffer, CEO & President of OPI was interviewed on FOX News this morning on the nail care market.  When asked by the FOX anchor, ‘How’s business?” Schaeffer replied, “It’s fantastic. We’re looking to another great year. We’re up double digits and women are still putting on nail polish. It’s accessible luxury, it’s affordable luxury and in today’s economy a woman wants to go to a salon and get away from the problems of the world and sometimes from the husbands and the boyfriends, you never know.”

The nail polish business was up 39% in 2012 and nail polish revenue is expected to total 1.1 billion this year. If you aren’t offering nails in your salon, what are you waiting for?

www.opi.com

 

 

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ABOUT THE AUTHOR: Anne Moratto

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA, and is MODERN SALON’s West Coast Beauty and Special Markets Editor. She can be reached at amoratto@vancepublishing.com

 


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