From Geno Stampora comes this easy way to remember how to market yourself. Stampora is a salon industry consultant, motivator and co-author with educator Shaunna Crossen of Salon Dynamics: On Stage, published by Certified Learning in Cosmetology (CliC).
Memorable. Leave a positive, lasting impression on every person in your path.
Appearance. Present yourself professionally at all times.
Responsiveness. Greet clients immediately and maintain eye contact.
Keep in Contact. Maintain close relationships with clients, friends and co-workers.
Evaluate. Continually analyze your working methods.
Target. Try to meet three potential clients every day.